

Friday, September 18th
8:00 AM Transportation from Holiday Inn to 1st Phorm Headquarters
8:35 AM - 9:10 AM: Welcome & Brand Update
9:10 AM - 9:55 AM: Tour of 1st Phorm Facility: The Billion Dollar Company That Almost Wasn't
9:55 AM - 10:30 AM: Where Are The Leaks In Your Bucket?
10:30 AM - 11:10 AM: Data + KPIs: Getting Rid of "I Feel"
11:10 AM - 11:30 AM: Break
11:30 AM - 12:30 PM: TED Talk
12:30 PM - 1:15 PM: Lunch
1:15 PM - 1:55 PM: Eye Opening Marketing Case Studies
1:55 PM - 2:40 PM: How to Destroy the Top Three Sales Objections
2:40 PM - 2:55 PM: Break & Snacks
2:55 PM - 3:25 PM: 5X Your Supplement Sales with a 1st Phorm Pro
3:25 PM - 4:25 PM: How to Make High Converting Paid and Organic Content
4:25 PM - 4:40 PM: 49% of Gyms Get This Wrong
4:40 PM - 5:00 PM: Accountability Session
5:00 PM - 5:15 PM: Day 1 Recap
5:30 PM: Transportation from 1st Phorm Headquarters to Holiday Inn
6:00 PM - 7:00 PM: Q&A at Hotel Bar (Optional)
Saturday, September 19th
8:30 AM Transportation from Holiday Inn to 1st Phorm Headquarters
9:00 AM - 9:10 AM: Day 2 Kickoff
9:10 AM - 9:30 AM: Performance Management of Your Team Made Simple
9:30 AM - 10:20 AM: Beyond RockBox: What are the Top Mariana Tek Clients Doing?
10:20 AM - 10:35 AM: Break
10:35 AM - 11:30 AM: Round Table Sessions
11:30 AM - 11:40 AM Putting AI to Work for You
11:40 AM - 12:00 PM: TRX Partnership
12:00 PM - 1:00 PM: Lunch
1:00 PM - 1:10 PM: Virtual Drop-In by Becca
1:10 PM - 1:30 PM: The Fall Program that Prints Money
1:30 PM - 2:00 PM: How to Make Your Members Your Billboard
2:00 PM - 3:00 PM: The WHOLE Enchilada
3:00 PM - 3:20 PM: Break
3:20 PM - 3:35 PM: Keep Members Longer by Growing our Studio Offerings
3:35 PM - 3:45 PM: Day 2 Recap
3:45 PM - 4:30 PM: Workout
4:30 PM - 4:45 PM: Post-Workout Smoothies
4:45 PM - 5:00 PM: Transportation from 1st Phorm Headquarters to Holiday Inn
6:30 PM - 10:00 PM: Awards Night
Navy Room | Sunset Event Space @ Holiday Inn | 10705 Watson Rd, St. Louis 63127
